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The hard truth about the easy way

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Happy New Year!

As we turn the page and begin a new year, many of us seek guidance to achieve our New Year's goals. But all too often, the experts we consult-- especially in this quick-fix, instant gratification world--offer This One Thing  or One Big Tip that will change your life. If you've been on this planet for any length of time, you know, deep down, that nothing is that easy. And yet....

Recently, Expert Public Speaking Trainer offered One Easy Way to Become a Great Speaker: "Just think about your message." On the other hand, International Communications Coach cites "Never stop trying to read your audience" as The Key to Success! Now which one do we believe, since it is virtually impossible to do both of these simultaneously? Neither one.

The truth is, of course, somewhere in between. If you only focus on your message, you run the risk of disconnecting from your audience. And if you are constantly trying to read them (a fool's errand, at best; see my blog, here)you disconnect from yourself. Effective communication depends on maintaining the basic communications loop: Speaker sends Message to Listener who then sends feedback to Speaker. So you have to be mindful of your audience, but not to the point that it takes you out of your speech. And you have to focus on delivering your message, but not to the point of ignoring your audience. It's a balancing act that requires self-awareness, as well as preparation. And lots of practice.

If it were true that One Big Tip was all you needed, wouldn't there be more successful speakers in the world? Public speaking still ranks high up on the list of people's fears, so we know many find it a challenge. Fortunately, a good coach understands that every speaker has their own communications strengths and weaknesses. In my practice I help each of my clients find a path that leads to greater speaking success. It may not be the easiest path, but it will  be the one that helps them become the best speaker they can be. So they'll just have to come up with a new resolution for 2019!